Everyone should have heard of ecco. Ecco is a very common shoe brand in shopping malls. Ecco's shoes are all made of homemade leather, which is very breathable. You will feel good when wearing them, and they are also good at resisting foot sweat. Why is ecco so expensive?The positioning of ecco is higher than Clarks and GEOX. LOAKE, HushPuppies, Rockport and ecco are similarly positioned. The price difference between ecco in China and abroad is very large, and the price difference is even greater in outlet malls. The reason why ecco is so expensive in China is because of the exchange rate and tax gap, as well as the market positioning. ecco is aimed at young people with high income levels. The shoes of ecco are comfortable, durable and classic in style. What is the brand of eccoEcco is a Danish fashion brand that mainly deals in clothing, footwear, bags, etc. ECCO was founded in 1963 and is one of the few companies in the world that has fully achieved vertical integration of resources. Ecco was founded in 1963 and is a footwear brand from Denmark. Its products include men's series, women's series, casual formal series, outdoor series, sports series, golf series and children's series, as well as bag accessories, small leather goods, shoe protection products, etc. It emphasizes simplicity and softness, so the colors are mostly beige, khaki, pink and other soft colors. The toe styles are generally round-toed. In terms of popular elements, bows and flowers are used to embellish the sweet style. To position the grade of a brand, the first thing to consider is its development history. Generally speaking, those that have been established for a long time and have successfully withstood various tests in the market should be good. As for ECCO, it was founded by Carl Toosby in 1963 and has a history of more than 50 years. From a small shoe factory in southern Denmark, it has gradually developed into a world-renowned brand covering a variety of series including leisure, outdoor, sports, golf and children, which is considered a great success. ecco brand introductionThe classic footwear and leather goods brand ECCO was founded by Carl Tolsby in Denmark, Northern Europe. It is one of the few shoemaking companies in the world that has achieved a vertically integrated resource model - adopting a top-down operating model - that is, from the production of leather raw materials to design, research and development and product manufacturing, every link is directly supervised by ECCO. ECCO is also one of the world's best leather manufacturers. Its leather is not only used to make ECCO shoes and leather goods, but also supplied to many luxury brands. ECCO is moving towards its goal of creating better shoes with firm steps. In 2017, ECCO has more than 14,000 sales points in more than 87 countries around the world; in China, it has more than 1,000 sales points. ECCO, a well-known Danish family business founded in 1963, has more than 19,000 employees around the world. This year, ECCO signed Zhu Yawen as the brand image spokesperson. As a loyal fan of ECCO, Zhu Yawen's fate with the brand did not just start with this cooperation. As early as last April, he participated in ECCO's 2016 Spring/Summer "Leather Experience" tour as a friend of the brand. He also experienced making a handbag for the first time on site and got close to the high-quality leather that ECCO has always insisted on carefully selecting. Now, in the new year, he officially joins the ECCO family as a new spokesperson. Together with the famous actress Liu Tao, he will continue the dual spokesperson model to lead the trend of fashion from Northern Europe and Denmark. It is worth mentioning that in 2017, ECCO will also celebrate the 20th anniversary of the brand entering the Chinese market. Zhu Yawen's joining will undoubtedly inject new vitality into the brand at this special moment. Let us look forward to this ingenious family that has always been skilled in craftsmanship and courageous to break through, and set off with Zhu Yawen. As an excellent footwear and leather goods brand, ECCO's success stems from classic Nordic design, good leather, continuous innovation in technology and the design concept of "shoes must follow the feet", which combines comfort and style well. Vision is an important factor in realizing dreams. ECCO's goal is to become a global excellent footwear and leather goods brand. As the only large-scale shoemaker in the world with its own production and sales facilities, ECCO continues to innovate, improve shoemaking technology, and strive to produce better and more comfortable shoes. What is the grade of eccoEcco shoes are of a higher grade than other brands of the same price. The price of Ecco shoes basically ranges from several hundred to several thousand. The price-performance ratio of Ecco shoes is still good, and the quality is very good. |
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