The 56th Beauty Expo is about to open, and Onion Group’s global brand partners have made a major announcement

On March 10, the 56th Guangzhou Beauty Expo 2021 is about to open. As China's most influential beauty feast, the Beauty Expo brings together the global beauty industry chain and invites more than 4,000 leading companies in daily chemical imports, medical beauty and health care, baby care and personal care to participate in the exhibition. Combined with the current economic situation, it focuses on new models such as her consumption, new national trends, new retail, IP cross-border, capital incubation, and innovatively explores the new consumption future of the beauty industry.

The 56th China (Guangzhou) International Beauty Expo

After participating in the China International Beauty Expo for the first time in 2016, Onion Group will continue to be a special representative this year and continue to make the Beauty Expo exciting. As a global brand asset management group, Onion has gathered more than 6,000 young, trendy and high-quality brand resources at home and abroad that are in line with consumer market trends. At that time, it will build a "Global Brand Partner" theme exhibition area at the Beauty Expo, contracting nearly 500m² of exhibition area, showing Onion's multi-dimensional ecology such as boundless supply, flush economy, and light revenue, and fully displaying high-quality brand ecological assets and brand empowerment strength.

Global Brand Matrix, New Consumption Experience

At that time, ZIPLAB, the fashionable experience store under Onion Group, will make its grand debut. As an explorer of new forms of physical stores, ZIPLAB will build a new brand consumption front with four venues of "world shopping mall, brand show, live broadcast site, and product experience site", displaying diversified brand products from 36 countries and regions around the world, covering popular and best-selling categories such as beauty, mother and baby, health care, and food, combined with trendy gameplay such as short video live broadcast and blind boxes, to bring everyone a fresh and fashionable consumption experience.

Onion Group's on-site exhibition area effect

Millions of entrepreneurs invite you to join global brand partners

Onion Group's "Global Brand Partner" plan uses the dual entrepreneurial engines to provide brand entrepreneurship opportunities for different groups of people, and provides the Onion O'MALL light entrepreneurship store owner model and the LUCA BRAND brand partner professional seller model. Relying on the group's huge global brand ecosystem, Onion O'MALL reduces the circulation costs of middlemen through cross-border direct sales + micro-agents, empowers sales channels to obtain better sales profits, and provides brand light entrepreneurship opportunities for different groups of people. To date, it has more than 1 million high-quality promotion channels. Based on O'MALL's mature light entrepreneurship model, Onion will also launch an upgraded entrepreneurship model. Through the 3F (Fresh, Fashion, Future) flush filter, it will select high-growth, fresh and fashionable brands that young people like worldwide, and invite professional seller teams to share brand benefits with Onion and enjoy scale benefits.

About Onion Group

Focusing on "creating a better lifestyle for people", Onion Group is based on the global brand asset management strategy, relying on the group's strong upstream industrial resources, global processing plants and product R&D laboratories, and the industry's huge full-network channel matrix and new traffic marketing array in the downstream to build the brand into a "hot brand".

So far, Onion Group has aggregated global brand ecological assets of 5,000+ overseas high-quality brands and 1,000+ domestic trendy products, and has built a brand matrix of more than 30 trendy brands through investment, mergers and acquisitions and strategic control, with a total of 600 SKU products. In the future, the Group will achieve rapid and large-scale coverage of the trendy economic circle through diversified categories of world-class goods and new fashion experience scenarios.