What is the brand of Matsuyama Oil? How is Japan's Matsuyama Oil?

There are many skin care brands on the market, and everyone will choose familiar skin care brands when choosing. Matsuyama Oil is a Japanese skin care brand, and Matsuyama Oil's body lotion is recommended by many people.

Songshan Oil & Fats is a long-established company at the foot of Mount Fuji in Japan, with a history of 108 years. It started out as a soap-making company, adhering to the concepts of no additives, gentleness to the skin, and environmental protection. Although it is not popular, it is very focused on doing things and making products down to earth. It has a full range of products, including skin care, hair care, facial care, daily care and other daily necessities.

Songshan Oil & Fats was founded in 1908 as a grocer and began producing soap in 1946. Fifty years later, in 1995, the first private brand "Songshan Mmark Series" was launched on the market, the most famous of which is the body lotion. The Mmark series formula does not contain any extra ingredients, but only the ingredients necessary for you to use it comfortably every day until it runs out. The product category is complete, including skin care, hair care, facial care, daily care and other daily necessities. It is a classic product that the whole family of men, women, young and old can use with peace of mind. For a hundred years, Songshan Oil & Fats has been constantly planning, developing and manufacturing products suitable for different groups of people. Even in the trend of maximizing business interests, it still insists on doing a good job in the production and development of personal care products.

1. M-mark series

N-mark is the most famous series of Songshan Oil. The classic blue and white packaging shows the pure simplicity of Japanese style. Without any extra ingredients, the simple formula is used to exert the most comfortable effect of the product. The grapefruit toothpaste and lipstick continue the light and natural scent of the grapefruit signature, making your breath full of fresh grapefruit flavor!

2. LEAF&BOTANICS series

This series incorporates fruit and leaf extracts, essential oils and other plants into each product according to the characteristics and usage of different categories, with natural aromatic essence. Winter limited ginger hand cream, the spicy ginger mixed with the sweet and sour citrus, is very special! With plant oil as the base, it is highly absorbent and moisturizing.

3. Matsuyama Hadajun Series

This series focuses on the most basic and important "moisturizing" of the skin, and is dedicated to "moisturizing" and "non-irritating". It has a certain skin-slimming effect, awakening the skin's original ability to retain moisture. It can also be as gentle as possible for women with sensitive skin. It fully penetrates the stratum corneum to achieve deep moisturizing.

Mr. Yuichi Takano, the factory director of Matsuyama Oil & Fats Co., Ltd., once invited employees of the Japanese branch of Parami to visit the factory of Matsuyama Oil & Fats and explained in detail the manufacturing process of each product line. It is not easy for most Chinese cross-border e-commerce companies to gain the absolute trust of a well-established Japanese company, enter the factory of a Japanese company and conduct in-depth cooperation. Lei Tingting, co-founder of Parami, said: "At present, even the companies with the largest market share in the domestic cross-border e-commerce industry will inevitably encounter a closed door when negotiating business cooperation with overseas brands. In the traditional, conservative and rigorous Japanese business environment, the chance of hitting a wall is greater." Lei Tingting said that this is largely due to the differences in business culture between the two sides. For example, the product selection strategies of some domestic cross-border e-commerce companies are driven by the domestic market, and they blindly hope that overseas brands or manufacturers will provide popular products. But Japanese companies find it difficult to accept this kind of quick success and quick profit cooperation method. Therefore, it is even more difficult to knock down Japanese big brands such as Matsuyama Oil & Fats, Dr. Ci:Labo, and Orbis. It is necessary to conduct business negotiations with Japanese companies in the same cultural language and context, and fully understand the concerns and interests of the brand side, so that it is easy to reach cooperation. To this end, Boromi has established a local team since the company was founded. Currently, there are about 100 employees in Japan and South Korea, 80% of whom are locals. They are responsible for product selection, procurement and warehouse management, as well as video live broadcast cooperation with overseas brands. The significance of doing video live broadcast with brands is not only to show products to users and gain user trust, but also an opportunity for brands to create hot products. Brands are not only interested in the ability of the Chinese market to digest their hot products, but also in the ability to create new hot products. "Boromi has two 'secret recipes' to leverage overseas brands, the team's strong Japanese and Korean genes, and video live broadcasts that can create hot products." Songshan Oil is one of the many overseas brands that Boromi cooperates with. Relying on this "secret recipe", Boromi has established cooperative relationships with more than 300 Japanese and Korean brands so far. Many brand executives also participated in the cooperative live broadcast, including industry veterans such as Kim Kwang-seok, founder and chairman of the Korean national skincare brand Charmzone, and Shunichi Tajima, director of Japan's ORBIS.