Tommy Hilfiger IMPACT fragrance for men is launched

Tommy Hilfiger, a subsidiary of the international fashion group PVH, has launched the IMPACT men's fragrance. This fragrance cheers for the pioneers who dare to change and challenge the world, and gives courage and unique temperament to those who dare to dream and pursue excellence.

Inspiration Moment Men's Eau de Parfum inspires the desire for true self and fascinates dreamers; the tea-like coca leaf scent also inspires brave dreamers to move forward. It is fearless and tenacious, perfectly blending uplifting citrus notes, smoky aromas and fragrant, spicy woody Akigalawood® extracted from patchouli.

The transparent and linear glass perfume bottle and the innovative T-shaped bottle cap are connected by the signature red, blue and white ring that symbolizes the image of Tommy Hilfiger. The unique and innovative bottle cap design brings more possibilities - the side of the T-shaped bottle cap can be turned out to reveal an additional hidden 4ml portable test tube of perfume, helping you to be ready anytime, anywhere and challenge the world!

The launch of Inspiration for Men features groundbreaking international music artists who embody the spirit of Inspiration for Men - breaking the boundaries of conventional expectations and living their own unique lives. Filmed in London, the campaign celebrates music and determination, taking viewers on an adventure around the city, including the famous Wembley Arena.

Tommy Hilfiger fragrance ambassadors include:

James Bay, a British singer, songwriter and guitarist, is known as the golden boy of rock music. He said: "Your influence is limited only by your dreams."

Sebastian Yatra, a singer and composer born in Colombia and living in Miami, firmly believes that "IMPACT is about pursuing and realizing your dreams in your own way."

Wincent Weiss, a German singer and composer, is a singer who started out as a talent show contestant. He said: “IMAPCT is defined by you and realized by you.”

Italian composer and producer Carl Brave said: "IMAPCT is represented by your unique style and ambition."

Fragrance Introduction

Citrus woody tone

The refreshing bitter orange scent is the first to permeate the nose, and the refreshing cypress scent connects to the core of the smoky tone.

Ends with a strong AKIGALAWOOD® wood note

Top note: Bitter Orange

Middle note: refreshing cypress

Base note: AKIGALAWOOD® woody note

The suggested retail price of Inspiration Moment Men's Perfume is:

TOMMY HILFIGER Inspiration Moment Men's Eau de Parfum 100ml 640 yuan

TOMMY HILFIGER Inspiration Moment Men's Eau de Parfum 50ml 480 Yuan